Alaska Airlines
Putting flight crews first
We created a seamless digital personal assistant that pulled every system flight crews need into one easy-to-use place.
Flight crews are tasked with more than just face-to-face service with their customers. While flying to a new city every day may sound exciting, it requires tight logistics management, and crews need to constantly consider where to stay upon arrival and how to get around. To maintain safety, they must comply with a mound of FAA regulations. Even requesting time off can be complicated if the system isn’t user friendly—and user friendly is exactly what they didn’t have. Alaska Airlines turned to us to find a way to simplify the process with a single digital personal assistant.
Client name
Alaska Airlines
Discipline
brand, strategy
Credits
Creative Director
Jeremy Bonner
Business Strategist
Jim Bowles
Business Strategist
Matt Casperson
Designer
Minhye Kim
Designer
Kayla Blyton
Lead Developer
Matt Michaels
Developer
Trevor Robinson
Backend Developer
Eric Catlin