PRWeek names Indigo Slate as Purpose Award finalist
We're celebrating our employees' commitment to excellence.
By Kyle Tang, Marketing & Culture Specialist
At Indigo Slate, a Zensar company, we are passionate about creating stories that entertain, educate, and inspire. In one of our recent projects, we were given this opportunity. We developed a unique documentary to tell an undeniably SAP story. It was artistic, moving, and ultimately more purposeful than an ordinary piece. This deliverable made us so proud that we submitted it for a PRWeek Purpose Award. This past week, we were named a finalist in the Best B2B category.
PRWeek is a public relations and communication publication that has operated in the United States since 1998. It is managed by the Haymarket Media Group, which primarily focuses on producing market-leading specialist magazines.
The Purpose Awards are presented each year by PRWeek. They recognize entities (agencies, brands, and organizations) for their creative ideas to further positive causes. To be considered for an award, participants must communicate their authenticity to their cause through an innovative deliverable. Thousands of submissions are received each year, making this award highly competitive.
Our submission: SAP | Innovation at Edge Documentary
As a flagship content piece for SAP's Industry Cloud Campaign, we told the story of three powerful women pushing the limits of their unique industries. Focusing on a global, national, and local scale, we chose to use empowering stories as a window into a broader story about technology and innovation.
Who are we?
Indigo Slate is a full-service agency with expertise in creating compelling content stories, experience design, and professional video production. We begin every project by learning the business context and market drivers. But most importantly, we seek to understand our audience's needs. Only then can we create award-winning messages, content, and experiences.